UNICEF works in more than 190 countries, often in the world’s toughest places, to reach the children and young people in greatest need. UNICEF advocates for the protection of children’s rights, to help meet their basic needs and to expand opportunities so that they fulfil their potential.

Working to promote positive connections and conversations by tackling stigma, shame and lack of understanding on mental health, UNICEF’S mental health and psychosocial programmes reach more than 47 million children and caregivers in 130 countries.

Images used are commercially licensed. Children featured are not beneficiaries of UNICEF

We are also furthering our commitment to mental health by donating $2 million globally between Monday 10 October 2022 and Monday 9 October 2023. This includes a $1 million donation to our new global charity partner, UNICEF, and a further $1 million donation divided across local charities through our Charity Candle collection.

From 2023 to 2025, Jo Malone London is committed to raising a further $3.5 million for UNICEF’s work through the sale of the Charity Candle collection, as well as consumer check-out donations and employee fundraising activities.

Our mission has always been to inspire, connect and uplift people through fragrance, something that is supported in part by sales of our White Lilac & Rhubarb.

Delight in the vibrancy of a summer garden in early bloom. The White Lilac & Rhubarb Charity Candle offers a daring juxtaposition of tart rhubarb and floral notes of soft lilac, sensual rose and sun-loving heliotrope.

Jo Malone London will donate a minimum of 70% of the recommended retail price ($99) of the Charity Home Candle (excl. Sales Tax) sold between 1 July 2023 and 30 June 2025 to the Canadian National Committee for UNICEF (a registered charity, number 122680572 RR0001). The funds will help UNICEF tackle the stigma around mental health and provide support for children, young people and caregivers globally.

UNICEF does not endorse any company, brand, product or service.